Communicating to retail is the title of my groups project. The aim for us is to try and get the local retail shops involved with Derwen somehow. Looking at it initially this would be a good idea for both parties. For the local business’ it would be good because obviously it is a good chance to make some more profits and loyal customers and for the elder people of Derwen it means it gives them a purpose and involvement, which is something they all want. The business’ should feel the need to get involved because this is something that could evolve into a good lasting partnership. If the businesses couldn’t come up to the hub in Derwen the secondary objective would be to try and get the elder people out in the local community and get involved that way.
To get some initial ideas down, as a group we brain stormed and came with a few concepts which were:
A weekly delivery service from within the hub where the elder people living there can choose from or make a small list of items they would like. The idea behind it is that it can be run from inside the hub by the people living there, meaning they get involvement and purpose while the the shops hopefully make loyal long last customers.
Our other idea of the day would be to get local retail shops, people or business to sell their trade it a pop up market in the hub, if it is too difficult for some people to get to and from the shops in the previous idea.
These two ideas were the main ones of today but we are meeting up with our group mentor, Carwyn Jones from Hoffi to see what he thinks and if he has any other input that might be useful.