Red Dragon Centre Website development

My task the other day was to take a look at the website for the Red Dragon Centre and see how it can be developed as it is very outdated, especially compared to its competitors and rivals.

The first thing that I noticed was how ineffectively they used their space om the website. Everything is crammed into about only 2/3rds off the webpage, which makes it hard to navigate and non user friendly. The layout and drop down boxes are outdated and along with the poor organisation of the topics and pages adds to the ineffectiveness of the website. The font choice is also outdated compared to their rivals and there is no subtly in the design, this means there is a very little to no obvious levels of hierarchy.

After looking at some rival websites such as The Rock in Manchester what I decided to hit the sketch book and come up with some images and possible layouts within the design that the rest of the team could help develop.

The main idea and sketch was about time and how you can go to the centre and do plenty of entertaining activities such as bowling or going to the cinema any time in the day or night. This is the reason for the drawing of the hourglass with all of the icons is that it represents the activities that people can partake in at anytime. This would then utilize the whole space and span across the whole page.

Other possible ideas were that they could use icons and more modern circles as links to other pages, making it more fashionable and easier to navigate.

This was all I had time for on this project before someone took it further, but the office manager liked my concept and wished to develop the element of time further. It was a good experience pitching a concept to someone who wasn’t a tutor as it was just something different, and I was able to get a greater insight into the real world of design.

 

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Jacob G-D

Hi!! I'm Jake, I am 20 year old and a Graphic Communication student in my second year currently at Cardiff Metropolitan University. On this blog I will post snap shots and explanations of my work during my time at university.

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