Kerrang Magazine Spread

kerang layout.png

Kerrang is a rock magazine with a younger target audience and demographics than the snowboarding magazine in my last post. This means its design and layouts will be different to appeal to the younger audience. Because of the younger audience, the picture and heading are the initial focus, because they offer a greater visual stimuli. Compared to the other magazine spread, the heading is much larger, almost taking up the whole two pages. But by doing this it makes the spread seem as one, instead as individually on each page.

The use of the pull quote is another entertaining feature. Pull quotes serve as a great tool to break up big blocks of body copy and to give a more interesting look to the article, but in this case it has been used  in conjunction with the image so they together can tell a story in their own way, creating more visuals.

There is also a good use of an intro, just under the headline, linking well and giving it more context. By having it in a bigger point size than the rest of the text in the layout signifies its job in the spread. In addition to this there is 3 columns on each page, which the text falls into. This gives the spread some formality away from the over arching headline.

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Jacob G-D

Hi!! I'm Jake, I am 20 year old and a Graphic Communication student in my second year currently at Cardiff Metropolitan University. On this blog I will post snap shots and explanations of my work during my time at university.

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