We wanted our logo to have meaning behind it and relate to what we are doing as a campaign. That is when we decided on our logo should be a lotus flower, relating to positivity and opening up about yourself and your body image. After going away our group narrowed it down to two ideas.
I am enough alt (Logo)
We thought the first idea looked was too feminine, looking more like a logo for beauty campaign because of the colours and the shape of the petals. The second logo, on the pdf file which I designed we thought was good because of its modern bold lines and artisitic fonts. But on the other hand we thought that the flower was a tad overbearing but liked the simplicity of the circle behind the lotus flower. So with further adjustments I tweaked it and came up with a modern, recognisable logo with it being gender neutral.